---
title: "FirstPass Memo vs Zicula DD Toolkit"
url: https://firstpassmemo.com/guides/firstpass-vs-zicula
updated: 2026-10-16
publisher: FirstPass Memo (hello@firstpassmemo.com)
---

Comparison

# FirstPass Memo vs Zicula DD Toolkit: which fits your deal?

Short answer: The Zicula Micro-Acquisition DD Toolkit is a $42 one-time download for buyers of $1k–$500k online businesses: 183 checkpoints with how-to-verify instructions, a weighted Excel scorecard with an automatic verdict, seller question scripts and an LOI terms cheat sheet. FirstPass is a free 33-rule listing checker plus a $79 first-pass memo paid after delivery, built to screen listings before you contact the seller.

Updated 16 October 2026 · Prices and features taken from Zicula DD Toolkit's own public pages on 16 October 2026 · By Joan Murphy (https://firstpassmemo.com/about/joan-murphy/) (pen name) · How we check (https://firstpassmemo.com/methodology/) · Corrections (https://firstpassmemo.com/editorial-policy/)

## Check a listing now, free

FirstPass Memo offers a free red-flag checker for business-for-sale listings and a $79 first-pass memo on a specific listing you send, paid after delivery. Paste any listing below for payback, the asking multiple and its red flags. Nothing you paste leaves your browser. Open the full checker (https://firstpassmemo.com/checker/) to unlock every flag with its seller question.

## What does Zicula DD Toolkit offer, and at what price?

The Zicula Micro-Acquisition DD Toolkit is a $42 one-time download for buyers of $1k–$500k online businesses: 183 checkpoints with how-to-verify instructions, a weighted Excel scorecard with an automatic verdict, seller question scripts and an LOI terms cheat sheet. The toolkit is a single-buyer licence for unlimited deals, per its page.

## How do they compare?

FirstPass and Zicula DD Toolkit, as listed on 16 October 2026

| Option | Price | Works from | What you get |
| --- | --- | --- | --- |
| FirstPass red-flag checker | Free, no sign-up | Listing text you paste | 33 published rules in your browser: payback, multiple vs comparables, flags with seller questions |
| FirstPass Memo | $79, free to request, paid after delivery | The public listing plus your criteria | Every flag ranked, payback sensitivity, ranked seller questions; within 24 hours (Mon–Fri) |
| Zicula DD Toolkit: DD Toolkit | $42 one-time, 14-day refund | You fill it in yourself | 183 checkpoints, scorecard returning GO / GO WITH CONDITIONS / RE-TRADE / WALK, question scripts, LOI cheat sheet |
| Zicula DD Toolkit: Free sample | Free | Download | Three trimmed files from the kit |

## Which should you use?

Zicula is a do-it-yourself workbook for deep diligence after you have picked a deal. FirstPass is the step before: an automatic read of the listing, free, plus free checklists of our own (33-rule PDF (https://firstpassmemo.com/get/33-rule-checklist.pdf), deal tracker (https://firstpassmemo.com/get/firstpass-deal-tracker.xlsx)).

Whatever you use, nothing that reads only the listing verifies it. Before money moves, check revenue at the source (read-only Stripe, analytics, platform dashboards).

## FAQ

### Is FirstPass a free alternative to Zicula DD Toolkit?

For the first screen, yes: the checker is free with no account. It does not replace a report built from the seller's own data; it helps you decide which listing deserves one.

### Is FirstPass affiliated with Zicula DD Toolkit?

No. We are independent and earn nothing if you buy from Zicula DD Toolkit. Spotted an error on this page? Email hello@firstpassmemo.com and we will correct it.

FirstPass Memo is independent and not affiliated with Zicula DD Toolkit. We wrote this page about a competitor, so check the sources yourself; prices and features may change. General information, not advice.

## Sources

- Zicula, Micro-Acquisition DD Toolkit, https://dd-toolkit.zicula.trade/ (https://dd-toolkit.zicula.trade/), read 16 October 2026.

- Zicula, free sample README, https://dd-toolkit.zicula.trade/sample/README-WHATS-INSIDE.md (https://dd-toolkit.zicula.trade/sample/README-WHATS-INSIDE.md), read 16 October 2026.

More comparisons: all due-diligence tools compared (https://firstpassmemo.com/guides/due-diligence-tools-compared).

## Looking at a specific listing? Get a full memo — $79, pay after delivery.

Paste the link; your memo arrives within 24 hours (Mon–Fri). $79, pay after delivery: we send the memo first, then a payment link. Human quick reviews cost $199–$390.

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FirstPass Memo is informational screening, not investment, legal, tax, accounting or valuation advice, and not an audit. Seller figures are not independently verified. HTML version: https://firstpassmemo.com/guides/firstpass-vs-zicula