30-second listing roasts
Six real listings, roasted by the free checker in 30 seconds each
Each video runs a public Empire Flippers listing through the free red-flag checker, shows the payback, the multiple and the top flags, and ends with what to ask the seller. Captions and a transcript are below each video. Synthetic voice; no faces.
$189K B2B SaaS: revenue down 31%, churn 24% a month
Empire Flippers #91852, public listing. Numbers are the checker's own output. Read the full teardown.
Transcript
Someone wants a hundred eighty-nine thousand dollars for this software business. Let's paste the listing into a free red-flag checker. Payback takes almost three years. Two high flags. Four medium. First, revenue is down thirty-one percent. Second, churn is twenty-four percent a month. At that rate, nearly every customer is gone in a year. It also leans on Amazon and Google. Verdict: ask the seller why it's shrinking, before you offer. Try it free, at firstpassmemo.com.
$55K Amazon food brand priced at 0.36x profit: bargain or broken?
Empire Flippers #94642, public listing. Numbers are the checker's own output. Read the full teardown.
Transcript
This Amazon food brand is listed at fifty-five thousand dollars. That's cheap. Too cheap? Let's run the free checker. Payback looks like just four and a half months. That's zero point three six times a year's profit. Way below typical. But revenue is down forty-seven percent. And sales depend on Amazon and TikTok. Cheap can mean broken. Shrinking sales are rarely a bargain. Verdict: find out why it's priced this low, before you buy. Try it free, at firstpassmemo.com.
$424K supplement brand: 3.20x multiple, revenue down 53%
Empire Flippers #96185, public listing. Numbers are the checker's own output. Read the full teardown.
Transcript
A supplement brand, asking four hundred twenty-four thousand dollars. Paste the listing. The checker runs right in your browser. Payback: about thirty-eight months. The multiple is three point two times profit. Above the usual range. Meanwhile, revenue is down fifty-three percent. And the business depends on Amazon. One platform, one point of failure. Verdict: a premium price on a shrinking business. Ask hard questions first. Try it free, at firstpassmemo.com.
$355K Amazon food brand where the seller works 40 hours a week
Empire Flippers #88534, public listing. Numbers are the checker's own output. Read the full teardown.
Transcript
This Amazon food brand is asking three hundred fifty-five thousand dollars. We ran the public listing through a free checker. Payback: about twenty-two months. Sounds great. But there's one high flag. Revenue is down thirty-two percent. It depends on Amazon, a platform you don't control. And the seller reports forty hours a week. That's a full-time job, and it comes out of your real profit. Verdict: ask who does that work after the sale, and what it costs. Try it free, at firstpassmemo.com.
$174K content site that credits search, with 12% search traffic
Empire Flippers #86696, public listing. Numbers are the checker's own output. Read the full teardown.
Transcript
A content site, asking a hundred seventy-four thousand dollars. Let's run the listing through the free checker. Payback: about twenty-nine months. Two high flags. First, revenue is down thirty-one percent. Second, the listing credits search for its growth, but organic search is only about twelve percent of traffic. And income depends on Amazon and an ad network. Verdict: ask for the analytics before you trust the story. Try it free, at firstpassmemo.com.
$408K health brand with zero high flags: what still needs checking
Empire Flippers #91698, public listing. Numbers are the checker's own output. Read the full teardown.
Transcript
A health and fitness brand, asking four hundred eight thousand dollars. Let's see what the free checker finds. Payback: sixteen months. That is quick. That's one point three three times a year's profit. Zero high flags, and three medium flags. The big one: it depends on Meta and Facebook. And nothing says the revenue comes from a connected data source. Verdict: a clean first pass. Now verify the numbers yourself. Try it free, at firstpassmemo.com.
Roast the listing you are looking at
Paste it into the checker. It runs in your browser, nothing is sent, and every flag comes with the question to put to the seller.